Motto

Clarifying for Business, Obscuring for Pleasure

South Korea

Sung Min

Choi

Design

Type Design

Bio

Choi Sung Min is graphic designers living and working in and around Seoul, South Korea. Together with Choi Sulki, he has been a partner of the practice Sulki & Min since 2005. They have created identities, promotional materials, and publications for clients including Munhakdongne, Mass Studies, National Museum of Modern and Contemporary Art (MMCA), Seoul Museum of Art, Asia Culture Center in Gwangju, Solomon R. Guggenheim Museum in New York, and M+ in Hong Kong.

From 2006 until 2021, they ran Specter Press, an early champion of independent art and design publishing in Korea. They have participated in exhibitions in Korea and abroad, and held solo shows at Perigee Gallery, Seoul, 2017; Whistle, Seoul, 2020; AVP Lab, Seoul, 2021; and Chulalongkorn University, Bangkok, 2023. The first mid-career survey of their work was held in 2021 at the Kyoto DDD Gallery, Japan. Recently, they had heir second retrospective at Transtage, Hangzhou.

Sulki & Min’s work is included in the permanent collection of MMCA, Gwacheon; M+, Hong Kong; Cooper Hewitt, New York; Musée des Arts Décoratifs, Paris; Victoria & Albert Museum, London; and SFMoMA, San Francisco. They have written and translated works on the subject of graphic design, typography, art, and popular culture, and taught internationally. Choi Sung Min is a professor at the University of Seoul.

Clients

Kim Seonghee (performing arts curator), Asia Culture Center (Gwangju), Sasa[44] (artist), Kim Sungwon (curator), Workroom Press, Munhakdongne (publishers), Seoul Museum of Art, Park MeeNa (artist), Ahn Soyeon (curator), Goto Tetsuya (writer), National Museum of Modern and Contemporary Art (Gwacheon/Seoul)

Awards

TDC, Korean Design Award, Design for Asia Award, Arts Award of the Year

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