Motto

Poland

Ada

Zielinska

Design

Typography

Bio

Ada Zielińska is a graphic designer and illustrator who blends modernity with 70s and 80s nostalgia.

A graduate of Interior Design at the Academy of Fine Arts in Warsaw and Graphic Design in Gdańsk, she now teaches at the latter.

She has exhibited in Poland, Germany, Spain, the USA, and Japan, and collaborated with brands like Adobe, Netflix, Levi's, Spotify, Domestika, and institutions like the National Museum in Gdańsk.

Clients

Adobe, Netflix, Spotify, Levi's, The North Face, Domestika, Nature, New Scientist, Fast Company magazine

Awards

30/30 Awards, Decibels of Design, KTR Awards, Polish Graphic Design Awards

More Speakers and Mentors

Jan

Diehl-Michalowski

In Poland, design is still in the development phase and there is currently no one specific dominant style characteristic only of our country. Until recently, we were trying to design correctly, and now we are looking at how to design incorrectly.

Mateusz

Machalski

I think that Polish design is mainly associated with the Polish school of posters – and this is definitely superficial, because we had very good illustrators and an extremely interesting history of typography and the geopolitical changes that influenced its development.

Jakub

Kozniewski

We're getting there.

Ksawery

Komputery

Poland's design culture is deeply rooted in its rich history and traditions, blending modern aesthetics with folk art. One aspect that people from other countries might not know is the strong influence of Polish Poster Art, which emerged in the mid-20th century and is characterized by its unique combination of simplicity, bold colors, and surreal elements. Additionally, Polish designers often draw inspiration from the country's turbulent history and diverse architecture, creating works that are both innovative and reflective of Poland's cultural heritage.

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